C – The Consumer Intelligence Lab is a specialized laboratory in the knowledge and analysis of changing consumer behaviors
The C-Lab was launched on 2009 by Return on Ideas in partnership with Ipsos Apeme and Augusto Mateus & Associados.
Combining highly complementary skills and experiences, this partnership enhances the implementation of innovative research models and maximizes the ability to generate relevant insights for the companies that make up the community of business customers.
Return on Ideas is in charge of C-Lab, ensuring daily community and project management, strategic coordination, conceptualizing methodologies, production of final outputs and preparation of results presentation events.
- 24 in-depth researches
- 8 waves of surveys to the permanent C Panel
- +11 thousand individuals interviwed in surveys
- +100 individuals present at co-creation trends Workshops
- Sonae Sierra
- Sumol + Compal
- Jogos Santa Casa
- Banco Atlântico Europeu
More at www.clab.com.pt